Known as “The Porn King,” Steven Hirsch has an estimated net worth of $100 million. Born on May 25, 1961 in Lyndhurst, Ohio, he is a second generation of the family in the adult entertainment business. He is the founder and co-chairman of Vivid Entertainment that was founded in 1984. Along with partner David James, they were later joined by Bill Asher. Today, it is one of the largest adult film studios that generates an estimated $100 million annual revenue. It produces 60 films per year which are sold in video stores, hotel rooms, cable systems, and on the Internet. It also sells branded merchandise such as condoms, snowboards, apparel and sexually explicit comic books. It opened its first nightclub in Las Vegas called Vivid inside The Venetian hotel and casino.

Hirsch is credited by AVN for a change in the image of the adult film industry by creating a better production value, script and marketing quality of adult movies for a more legitimate image. He became the recipient of the first Adult Video News Award in 2012.

Aside from Vivid Entertainment, Steven Hirsch has gained his net worth when he sold his hardcore cable channels The Hot Network, Vivid TV, and The Hot Zone to Playboy Enterprises in 2001. He earned $30 million for the sales of about $90 million.